A Way, Way Better Seller Dashboard

Imagine for a moment you’re test driving the latest new luxury sports car. The controls and dash look incredibly sleek – it’s impressive, and suddenly you have an incredible amount of power at your fingertips. Once you slide behind the wheel, you feel the urge to test every dial and knob – understanding the control and power behind each feature. It can take some getting used to, but it’s worth the effort.

You might have a similar experience when you log into your Teespring account today. We’ve upgraded the seller dashboard, so prepare to feel like you’re behind the wheel of a whole new Teespring vehicle.

Over the last several months we’ve been taking in all of your feedback and building out this new and improved dashboard. Some of the features have been given a facelift, but others are entirely new upgrades. The functionality is incredible, but as with anything new it can be a little disorienting. Consider this blog post your handy owner’s manual.

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Overview header: The most important information you need when you log into your account is now in the header of your dashboard. Your eyes will immediately land on the number of products reserved and the reserved profit as of that moment. And what’s even better, these figures can be filtered by active campaigns, today’s date, and an all time overview.

Search: Your dashboard now has a search function. That means you can find a specific variation of one of your campaigns with a simple keyword or title search.

Grid and list views: Whether you’re looking for a data-dense list view or a more visually enticing grid view, the choice is yours. Flip between the two style to customize your dashboard to your preferences.

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Sort: Sort your campaigns by Most Recent, End Date, Profit from Sales, Number of Reservations, and Name.

Filter: Filter your campaigns down to the precise set you’re looking for. Now you can select by Active, Ended, Relaunchable, Drafts, and All Campaigns.

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Download data: If Excel charts and graphs are the key to your Teespring success, we’ve got something extra special for you. You’ll find a shiny new button which automatically emails you a downloadable CSV file of your buyer data.

Ready to take the new dashboard for a spin? We can’t wait to hear what you think! Let us know any thoughts or suggestions you have in the comments below.

Idea to Design: Webinar Tomorrow, 2pm EDT

You’ve got an absolutely brilliant idea for a shirt. It’s clever, funny, and you know the exact audience who would love it.

Or, perhaps you want to create a shirt but aren’t totally sure where to start.

In either scenario, creating a design from scratch can be intimidating. Where do you begin? What if your design skills are rusty, or you don’t have any at all?

Not to worry, we’re here to help! Join us at *2pm EDT/11am PDT tomorrow (find your local time), as our graphic designers Jonny Stacey and Jimmy Nutini share their tips and tricks and answer your design questions live.

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They’ll go through the entire process of creating a campaign-ready design, starting with just an idea. From there, you’ll learn how to create an awesome shirt in one of two ways – using Adobe Illustrator and Photoshop, and using just Teespring’s designer tool. Along the way you’ll learn beginner and advanced methods alike, such as how to remove the background on images, minimize design colors to maximize profit, and more.

If you have a design question you’d like to see answered during the webinar, be sure to leave it in the comments below.

Hope to see you there, and happy Teespringing!

*Can’t make it but want the slides and recording? Sign up anyway, and we’ll make sure to send you all the goodies after the webinar.

Find Your Niche with Audience Intersect

Advertising on Facebook is an incredibly effective way to find an audience for the shirt you create.  But it’s no secret that in the past, there were a few limitations with the most important factor – the unique, intersecting interests of your audience.

Now, you can discover the precise audience for your Teespring campaigns by combining several different interests using a powerful new tool called Audience Intersect.

Previously, adding several interests to your audience targeting widened the scope of who could see your advertisement. This meant that while more people were seeing your ad, you might have been missing the specific niche for your tee design. The Audience Intersect tool allows you to more effectively find the people who are going to love the shirts you create.  Let’s go through an example:

You want to create a shirt for people who love Dachshunds and love to hunt. We need to figure out just how large that target audience is.

Awesome! Looks like there are plenty of people who have both of those interests. Now, we need to design a shirt just for them.

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With our target audience and our shirt design complete, we’re ready to start advertising.  This is where Audience Intersect comes in.  You’ll find it seamlessly integrates with your Facebook ads manager, making it easier than ever to find your perfect niche.

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Free exclusively for Teespring users, Audience Intersect is more powerful than using the Facebook ads interface alone and opens up a sector of Facebook marketing that has never been possible before.

Designed and developed by Teespring power sellers at technology company Fanrock, this tool allows you to more effectively market your shirts to the people who are most likely to purchase them.

Together, Teespring and Fanrock have worked with Facebook to ensure there is no risk to you or your Facebook account when you use Audience Intersect. We’ve tested the tool extensively and are confident it can help boost your business.

The potential for Audience Intersect to skyrocket your Teespring business is absolutely enormous, and we can’t wait to bring even more of these tools to you as soon as possible.

We’re sure you’re eager to try out Audience Intersect for yourself, so go ahead and get started. Have questions or feedback? Join the conversation in our forums.

 

New Intellectual Property Guide

A big part of ensuring the success of your campaigns includes helping you understand intellectual property law (IP) and how it applies to the campaigns you create and share. For your reference, we created and published a comprehensive intellectual property guide.

In our guide, you’ll find:

  • Definitions: A breakdown of different legal terms, in terms you can understand
  • Checklist: A handy list of often-infringed-upon marks to review before launching your campaign
  • Resources: A collection of websites you can use to search for registered marks, or solicit free legal advice
  • Our Processes: Information about how and why campaigns are removed, how to file a complaint, and more.
  • Examples: Over a dozen Teespring-specific examples of how to avoid copyright infringement and trademark infringement.

Here’s an example of one design found on our site, and two different designs it inspired.  One of them was original, and one was shut down for infringement.

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In this guide, you’ll find all the information you need to create campaigns you can launch confidently, without any worry that they might be taken down or suspended for infringement.

Have a suggestion for something we could add to our IP guide, or a specific question you’d like an answer to? We’re standing by in our forums – we’d love to hear from you!

Upcoming Webinar – Teespring Product Cycle

Today at Teespring, we’re on a mission to cultivate the flow of communication between our customers, creators, and our employees. We believe that feedback and suggestions from our community are a huge part of how to build the best possible Teespring.

That’s why we’re launching an ongoing series of webinars and hangouts, aimed to collect your ideas, answer your questions, and offer you knowledge and tools that you can use scale your business on Teespring.

Some of these hangouts will be short, informal presentations followed by a Q&A session with the hosts of the webinar. Others will be interactive, educational webinars hosted by experts in subjects such as acquisition marketing, graphic design, and demographic research.  In these webinars, you can expect immediately actionable tips and tricks for success on Teespring.

This Thursday’s hang-out will feature a quick overview of our product update cycle, explaining the process of how we roll out new features on our website. Hosts Jesse Avshalomov (Head of Growth) and Vince Tumbleson (Seller Success Strategist) will take questions from the audience in a Q&A session afterward. You definitely don’t want to miss this webinar on Thursday, Oct. 2nd at 2:00p EDT (11a PDT).

Screen Shot 2014-10-01 at 2.45.21 PM (1)Oct__2nd_Webinar_-_Blog_Post_-_Google_DocsHave any questions that you’d like us to answer during the webinar? Shoot your comments and questions to success@teespring.com and be sure to register for the webinar here!

Take a selfie. Make a #TeespringPledge.

If you ordered from the $1 Teespring Campaign a few weeks back, you might already have your hands on one of our brand new private label tees! If you haven’t received yours yet, don’t worry – There’s a blue bag with your name on it coming soon!

Launching our own private label line of tees was a big step for us. We want to inspire you to take on new challenges as well. That’s why we’re asking you to participate in the ‪#‎TeespringPledge‬.

Once you tear open your Teespring package and slip into your comfy, ultra-soft Teespring tee, take a moment to snap a selfie in your new tee. Here are a few of ours!

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Then, take a moment of self-reflection, and pledge to do something awesome that you’ve always wanted to do. Your pledge can be anything that pushes you outside of your comfort zone and moves you to action.

Need some inspiration? Here are a few pledges our team has taken:

  • Sign up for an art class
  • Write a letter to 5 friends
  • Try making my own sushi
  • Start learning graphic design
  • Finally book that vacation to Hawaii!
  • Open my own Teespring store

We want to know what your pledge is! Share your pledge and selfie on Twitter, Facebook, or Instagram and tag it with #TeespringPledge. We’ll be featuring some of your pledges on our social media channels and will donate $250 to a charity chosen by the person being featured!

Now’s your chance to do something truly awesome! We can’t wait to see all of the amazing things you’ll do.

Auto-Scaled Designs and Enhanced Mobile Checkout

Auto-Scaled Designs Based on Products

We’ve all heard the phrase “Different strokes for different folks,” but we bet you’ve never thought of it in terms of the Teespring Designer. Up until this point, designs were not re-scaled to fit the printable area for additional products, but just like the phrase above, there are different sizing requirements for different products (it doesn’t quite have the same ring though, does it?).

Here’s an example of what we’re talking about: Let’s say you create a large design on a unisex tee in Step One of the designer. Then, in Step Two you add a hoodie to your campaign as an additional style. Now a hoodie has a smaller printable area than a tee (you can’t print very well over the big pocket), and in the past your design wouldn’t have been automatically adjusted to fit the smaller print area of the hoodie. This sometimes meant that products looked slightly different from what buyers had expected!

We’ve worked to update this and are happy to announce that larger designs will now be automatically scaled to fit across all the additional styles added to your campaigns. No more confusion or inaccuracies, only a better idea of what the final product will look like. Here’s what the Auto-Scale looks like:

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If you go back to Step One of the designer, the new printable area (based on all the additional products you’ve added to your campaign) will be applied to your original product, making it easy for you to adjust your design to fit nicely on all of them. You’ll be able to edit your design within the new scale until you save your campaign as a draft from Step Two or Three or launch your campaign.

This is an exciting new feature that will make the products you design more accurate and realistic, so your customers will be even happier with the products they receive!

Enhanced Checkout for Mobile Browsing

The second of our new features makes the checkout process easier and more fluid than ever – especially for mobile browsers, which represent over 62% of all sessions on Teespring.

The updated campaign page features extra product details for the customer who wants to make an informed decision before purchasing a tee. The most common requests we’ve received from customers are for details on each product’s fit, fabric, and other general details, so that’s precisely what we’ve added.

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Additionally, clicking the “Reserve it now” or “Buy it now” button brings up the improved Style Selection dialogue box. The interface of this new dialogue box is highly interactive and allows the customer to adjust the color and style separately, rather than having them both in a single drop-down menu, giving them more space to make the selection process a bit cleaner.

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Even more exciting?  This new Style Selection interface has a  linear layout  which makes ordering from your mobile device effortless and uncomplicated. That way customers ordering on the go know exactly what they’re purchasing!

These features will be rolled out gradually over the next few days, so don’t worry if you don’t see the updates right away. They’ll be coming to a browser near you before you know it!

As always we’d love to hear your feedback on these awesome new features. We’re here to hear you out in our forums!

Better Tracking, with Google Analytics

We’re always on the look-out for awesome new tools that our creators can use to make their campaigns as successful as possible.

One super-powerful tool our team depends on is Google Analytics (GA), the very best resource for discovering detailed statistics about a website’s traffic and traffic sources.

We love it and thought you might, too.  Now, you can now link up your Google Analytics and Teespring accounts to better measure your campaign conversions, and maximize potential sales from your marketing tactics.

Think of Google Analytics as your own personal insights center, serving you the information you need to make smart decisions about your campaigns.

Here’s a quick sample of information you can glean from GA:

  • See that 933 people are currently viewing your campaign page, and that 85% of them came from a Facebook advertisement you created
  • View the number of conversions (and revenue) generated from one landing page you created, versus another
  • Track the number of people viewing your campaign page from international locations
  • Record how many of your purchases came from males between the ages of 18-24

This is incredibly powerful data! Let’s say your campaign is receiving high volumes of traffic from women. But you can see in GA that very few of those women end up purchasing the shirt, or “converting.” To better serve this audience, you decide to add women’s shirt styles to the campaign, and update your advertisement to reflect that change.

To set-up Google Analytics with Teespring, you can watch our seven minute video series, or follow the instructions below.

  1. Set up Your Tracking Code – Under “Tracking Info” in your Google Analytics account, highlight and copy your “Tracking Code.” Go to Teespring.com/dashboard, and open the Advanced Settings for your campaign by clicking on the Settings icons.  Click on Analytics and then paste your unique code.  Now your campaign’s data will show up in your Google Analytics account.

         

  1. Exclude Paypal from Referral Source – Buyers often purchase their tee using Paypal, and are redirected to Teespring afterward.  To ensure this temporary redirect doesn’t interfere with your traffic reporting,  click “Referral Exclusion List,” under the Tracking Info section in your dashboard.  Add “Paypal.com.”

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  1. Enable E-Commerce Feature – Under the admin panel, click on “e-commerce settings.” Toggle the button to “on.” That’s it! Now, you can see exactly how many products were sold, and how much revenue was earned from any of your tracked inks. For more on how to use this feature, check out the GA Academy’s E-commerce course.

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  1.  Set Up Unique Tracking Parameters (UTM’s) – if you’re directing traffic to your campaign from more than one source, it’s wise to set up special URLs to differentiate how effective one source is versus another.  One way to do this is by adding unique extensions to your urls, calling tracking parameters. Google has a special tool to help you create UTM’s.

We know, we know - that was a lot of information! But with those four items done, you should be all set to have your Teespring data pouring into Google Analytics, giving you all sorts of new ways to visualize and analyze your data.

If you have any additional questions about GA and how it can be used with Teespring, we’ve got some GA experts on standby in our forums.

 

 

New and Improved Seller Profit Display

At some point in your Teespring career, you’ll experience the excitement of having a campaign hit the profitability mark and become successful. It’s a great feeling, but it also comes with questions. How does a goal drop affect my profit? What if I sell beyond my goal? What is my profit right now?

That’s why we’ve updated the profit display in your seller dashboard. We’re making it easy for you to know exactly what you stand to earn, profit wise, at any given moment during your campaign.

Before, there was no display of profit until a campaign had reached its goal. Even then, we didn’t include the bonus you would receive should your campaign sell beyond its goal. Bonus payouts were only displayed after the campaign ended successfully.

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Now, your profit display will be visible as soon as your campaign passes the minimum items needed to print and becomes profitable with a goal-drop. Even if your campaign doesn’t reach its goal, you’ll already know precisely how much you stand to make if your campaign ended right now. Additionally, you no longer have to speculate what your payout will be if you surpass your goal; it’ll be right there in your dashboard.

The new profit display takes all of the guesswork out of calculating your payout! No more waiting, only precise, concrete numbers, right at your fingertips.

So, how’d we do?  We want to hear what you’re thinking! Keep us in the loop and share your thoughts in our forums.

Now, Earn Up to $1000 Per Referral

We absolutely love watching our creators build their businesses on Teespring, but even more than that, we love knowing that creators want to help their peers do the same.

This is precisely why we created our referral program: to reward people who introduce their friends and colleagues to the power of Teespring.  All you have to do is share your unique link, and both you and your friend get an extra buck for every shirt they sell.

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When we introduced this program, the most you could earn from a single successful referral was $100.  But, we’ve decided that we can do much, much better than that.

So as of today, we’ve upped that number to $1,000 per referral.

Let’s say you share that link with five friends today. If they each end up having several successful campaigns, you can earn up to a cool $5,000, automatically deposited into your account. Oh, and did we mention that your referred friends will also earn $1,000 on top of their regular Teespring profits?  It’s a pretty sweet deal all around.

You ready to share yet? We’d hoped so. Find your referral code and get started.  

As always, we love hearing from you! If you have thoughts or questions about our referral program, join the conversation in our forums.